Although one might be somewhat reluctant when it comes to phones released under famous brands, but yet to prove themselves on the mobile phone market, the PUMA PHONE, manufactured by the reputable Sagem (working in partnership with PUMA) has definitely got more than the name going for it - namely the solar panel you can see on the back, which makes it comparable to the Samsung Blue Earth model, which was a novelty at the time of its release but didn’t do very well in terms of sales, as it wasn’t commercialized on a large enough scale.
With a rather conservative appearance, the PUMA PHONE can be described as a touchscreen device, the user interface retaining the company’s consecrated colours (red, black and white) in most of its features, and although the combination seems a bit bright, it’s deemed by many as quite elegant. Its structure appears to be based on simplicity; that is why it is likely to appeal to many. Some of its famous particularities are the scratching turntable, the sardonic calculator and an on-demand digital puma named Dylan; moreover, one can always make use of the many peculiar icon messages, which greatly increase the fun factor of using a mobile phone. The most spectacular element would probably be the video call support, taking technology to a whole different level.
In terms of technical features and applications, this handset comes with a TFT touchscreen display of 2.8" 240 x 320 pixels, on the opposite side showing a 3.2 megapixel camera, the solar panel and to add to its complexity, a LED flash as well. It also incorporates various multimedia features: the 3.5mm audio socket, a multimedia player, of course, and even an FM radio, which is fairly common but not present in all handsets released nowadays. Other gadgets provided by this device are a GPS, 3.5G support, USB connectivity and last but not least, Bluetooth 2.1. True enough, in comparison to other touchscreen phones, it lacks WiFi, yet that is not believed to reduce its quality. The talking time provided by the 880 mAh battery is of 4 hours.
Not only does it have a conventional design but also a convenient size, measuring 102 x 56 x 13mm and weighing 115 grams, being compact enough to be comfortably carried around. Its main target seem to be very active and outgoing people, as it comprises a number of features designed for outdoor use, such as the yachting compass, GPS speedo and GPS run tracker. Moreover, in addition to the usual web applications, it encompasses a number of functions related to social networking sites.
The PUMA PHONE was announced to be released in April 2010 throughout Europe, and is expected to do very well indeed, as it incorporates a unique concept and the features one would want to find in a top-quality handset. The association between PUMA and the manufacturing company, Sagem, was made towards surprising customers with an innovative device and there is no doubt that it will be perceived as such.